Gym Owner Mindset Tip

Why your mindset is shaped by who and what you spend time with.

You can’t white knuckle a positive attitude with will power alone. Because it’s not created in a vacuum.

In fact, pretty much all psychological change, for good and ill, happens via some kind of social exposure.

Certainly the most profound impact is the people you spend physical time with. That’s why choosing our social affiliations matters so much. 

Even when those “social” affiliations are formal and explicitly developmental (e.g. coaches, masterminds, networking groups, therapists, etc.).

It may be trite. But you really ARE the sum of the people you spend the most time with.

But we’re also impacted by the media we consume. Particularly since much of which it is delivered directly into your brain via little speakers inside your ears:

  • Books
  • Audiobooks
  • Social Media
  • Podcasts
  • YouTubes
  • News Media
  • TV ← jk who the f watches TV anymore but impacts granda I guess?

Ultimately, the brain is surprisingly plastic.

You can train it where to focus.

And the REAL secret is this:

You will always see what you are looking for.

If you are prone to anxiety (Mark sheepishly raises his hand), this is harder. 

And if you’re anxious AND intelligent? Your brain and nervous system are constantly scouring the world for threats.

Some people are forever peeking into the proverbial bushes, spooked by the rustling that may be a tiger coming to devour them alive.

Now let’s be clear…

There are very justifiable things to feel rage and terror about.

But many people can find something addictive about obsessing over unhappy stuff. It’s the psychological equivalent of picking a scab.

After all, outrage, lashing-out-despair, and twitchy terror, while not pleasant, feel better than depression, resignation, and nihilism.

There’s a time and place to feel those feelings. Feelings aren’t “wrong.” And even our shadow has a role to play.

But at some point…

Wisdom invites us to climb the next step on the emotional ladder.

And you can support this float by directing your attention to realities for which we can be grateful. Of which, there are always many.

I’m not saying pretend the world is fair.

But if you want to be actually useful to those around you?

You have to be responsible for your own mind.

Get around positive people. Physically if viable. Digitally if you must.

People who believe in possibility. And the magic of human potential.

People who believe in YOUR possibility.

Given enough time, you’ll be unable to withstand the force of their white magic.

But it starts with being intentional about the seeds you plant in your psychic garden.

I aspire to be a tiny force of white magic in your life,

Mark

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PS: Whenever you’re ready to work with us to build a gym and life you love,

Here are three ways we can help:

1) Join the Unicorn Society

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Think of it like franchise-level business-in-a-box support, but customized for your business. And without spending hundreds of thousands of dollars upfront and paying royalties for life.

To learn more about the US, book a 10-minute intro call HERE.

2) Work with Keeler or Me 1-on-1

Spend a day with Keeler or me over Zoom or in NYC. 

We’ll study your entire business from top to bottom: your marketing, finances, team performance, and more. Then we’ll collaborate on a customized plan to take action for the next 3-6 months.

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3) Take one of our Courses

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