How Do You Presell Memberships Before a Gym Opens?

Learn how gym owners can generate memberships before opening and build momentum with a practical presale strategy.

BFU Partner John Farkas sold 45 memberships in 10 days of presales at his latest location.

If you ever want to open up a new location,

OR you want to improve marketing results at your current gym,

This is the pod for you

This one is super tactical AND we cover some of the painful mistakes we’ve made over the years.

Click below:

45 Memberships in 10 Days of Pre-Sales with John Farkas

Listen on Apple

Listen on Spotify

Next up, long time friend of BFU and UK-based gym business coach Stuart Aitken puts Dr. Wizard Michael Keeler in the interview chair.

Some good stuff for owners of all levels, but particularly impactful if you’re early stage or new to the BFU universe.

Topics include

  • Keeler’s observations about the most successful gyms
  • The three numbers to find when you start tracking
  • Why referral campaigns fall flat and what to do instead

Click below to listen:

What Successful Gym Owners Are Doing Differently in 2026

Listen on Apple

Listen on Spotify

Having a 4-year-old during Halloween season is magic,

Mark

MF Signature BFU 6

PS Whenever you’re ready to work with us to build a gym and life you love,

Here are two ways we can help:

1) Join the Unicorn Society

A mentorship program for gym owners that shortcuts the path to more income, impact, and freedom. 

Think of it like franchise-level business-in-a-box support, but customized for your business. And without spending hundreds of thousands of dollars upfront and paying royalties for life.

To book a Unicorn Society demo call, go HERE.

2) Sign up for BFU Leads Engine

Want more leads and more clients?

With BFU Leads Engine, you’ll get:

  • Paid Meta lead generation
  • Organic lead generation strategies
  • Follow-up and sales training
  • Coaching and implementation support

For less than $100 per week.

To book a Leads Engine demo call, go HERE.