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The Business For Unicorns Podcast

For gym owners who want actionable strategies to grow their business, take amazing care of their clients, and build a life and fitness business they truly love.
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Hosted by

Michael Keeler

with Mark Fisher, Ben Pickard & Pete Dupuis
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Hosted by

Michael Keeler

with Mark Fisher, Ben Pickard & Pete Dupuis
Episode 580 Thumbnail
  • Ep. 580

How Ben Pickard Hired a Coach with Zero Experience

In this episode, we talk about how Ben Pickard hired a coach with zero experience.
Michael Keeler & Ben Pickard
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  • Ep. 579

What to do When Subletting to a Physical Therapist in your Space

In this episode, we talk about what to do when subletting to a physical therapist in your space.
Michael Keeler & Ben Pickard
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  • Ep. 578

Jesse’s Gym Grew While He Was in Greece (Without Burning Out His Team)

In this episode, we talk about how Jesse’s gym grew while he was in Greece (without burning out his team).
Michael Keeler & Ben Pickard
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  • Ep. 577

What Successful Gym Owners Are Doing Differently in 2026 (w/ Michael Keeler)

In this episode, we talk about what successful gym owners are doing differently in 2026.
Michael Keeler & Ben Pickard
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  • Ep. 576

45 Memberships in 10 Days of Pre-Sales with John Farkas

In this episode, John Farkas joins us to talk about the 45 memberships in 10 days of pre-sales.
Michael Keeler & Ben Pickard
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  • Ep. 575

The Perfect Storm: Running a Gym When Everything Goes Sideways with Andrea Lawson

In this episode, Andrew Lawson joins us to talk about the perfect storm: running a gym when everything goes sideways.
Michael Keeler & Ben Pickard
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  • Ep. 574

Your Logo Isn’t Your Brand (And Other Hard Truths for Gym Owners) with Mateo Lopez of Kilo

In this episode, Mateo Lopez of Kilo, joins us to talk about how your logo isn’t your brand and other hard truths for gym owners.
Michael Keeler & Ben Pickard
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  • Ep. 573

Best of 2026: From Trainer to CEO w/ Dylan Mayorquin

In this episode, Dylan Mayorquin joins us to talk about being a trainer to CEO.
Michael Keeler & Ben Pickard
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